Avance Strategy Group

Your science
deserves to be
heard.

Communications strategy and execution for science-based organizations, biotech startups, and mission-driven nonprofits. We translate complex work into clear, compelling narratives that attract investors, talent, and the people your mission needs.

Belen Altamirano Poblano, Founder of Avance Strategy Group

Organizations I've worked with

PROPEL Henrich Lab Core Immunology Lab Solving For Science Center For Infectious Disease Molecular Imaging

A partner who speaks your language.

Scientific fluency

Background in molecular biology, drug discovery, and infectious disease research at UC Berkeley and UCSF. I don't need a crash course — I understand your work.

Strategic thinking

We don't just execute tasks — we think about your positioning, push back when something won't work, and suggest better approaches before we build anything.

Systems that last

Every client gets a Notion HQ, templates, and documentation so your team can run independently — whether you keep working with us or not.

Proof every month

Every month you get an audit report — what we published, what performed, what to focus on next. Most freelancers don't do this. You get it automatically.

Sound familiar? You're not alone.

These are the most common communications problems science-based organizations face — and exactly what Avance is built to fix.

Your website is frozen in time

It doesn't reflect your current work, your team, or your mission. Investors and talent look you up and can't figure out what you do or why it matters.

Your channels have gone dark

Your last post was months ago. You know you should be more active, but no one has the time — and when someone does post, there's no strategy behind it.

Your team is wearing too many hats

Communications keeps getting pushed to the back burner because research, programs, and operations always come first. There's no dedicated bandwidth for telling your story.

You can't justify a full marketing hire yet

The budget and the need don't quite line up. You need strategic communications support now — but not the overhead of a full-time employee.

Communications that actually get implemented.

Not the kind that look good in a deck and sit untouched. The kind that show up consistently, build credibility over time, and create real momentum for your organization.

One-time

Digital Launchpad

Your full digital infrastructure built and handed off in one engagement

Most popular

Communications Partner

Monthly content, social management, strategy, and reporting

All-inclusive

Full Presence

End-to-end communications — web, newsletter, brand, events, and more

Don't take our word for it.

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Built for organizations doing serious work.

We specialize in science-based organizations where the work is complex, the stakes are high, and communications has always been the last priority.

VC-backed biotech startups

Series A–C companies that need investor-ready communications but haven't hired a marketing team yet

Life sciences organizations

Research institutes, academic programs, and health-focused nonprofits with stories worth telling

Mission-driven nonprofits

Well-funded organizations whose teams are stretched thin and communications keeps falling behind

Science-based startups

Early-stage companies that need to establish a professional digital presence fast

Rooted in real science.

Our work isn't theoretical. It comes from years inside the institutions shaping biomedical research, health innovation, and scientific education.

UC Berkeley
UCSF
Henrich Lab
UCSF PROPEL
Innovative Genomics Institute
Nomura Lab
Bioprinting@Berkeley
MEDLIFE UC Berkeley
Belen Altamirano Poblano

Belen Altamirano Poblano

Founder, Avance Strategy Group

Molecular biologist turned communications strategist. I spent years in research at UC Berkeley and UCSF before founding Avance — because I kept seeing brilliant science held back by poor communication.

Read my full story →

Ready to make your
science impossible to ignore?

Book a free 30-minute discovery call. No commitment, no pressure — just a conversation about what your organization needs.

Organizations I’ve worked with